Perspectives

From first-time entrepreneurs to global brands, Perspectives takes us inside the experience of independent sellers in the Amazon store.

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When hurricanes, wildfires, or other natural disasters strike, Amazon quickly meets community needs.
Independent sellers—who make up more than 60% of sales in Amazon’s store—have reached historic milestone, generating $2.5 trillion in sales.
Our fifth annual report highlights the continued success of our strategy to drive counterfeits to zero.
New commitment aims to accelerate affordable housing development in Bellevue, supporting low-to-moderate income families.
Amazon donates and delivers emergency supplies to American Red Cross, World Central Kitchen, and other nonprofits from our Disaster Relief hubs.
How our scale helps to lift local communities and drive innovation.
Sellers can choose powerful add-on services from Amazon that drive their growth at a great price, enabling many sellers to make more money in Amazon’s store than in other sales channels.
Amazon’s investments have helped fuel America’s economic growth in communities large and small, bringing good jobs and new economic opportunities.
We work with thousands of partners to address a range of critical social needs in our hometown communities and across the U.S.
Amazon is celebrating 10 years of partnering with Oprah’s Favorite Things by shining a light on some of the incredible products from small businesses in our store.