Small businesses,
thriving communities
One of the most important programs that we leverage on Amazon is Fulfillment by Amazon. Amazon handles all of our shipping and handling to the customers for us. So that has allowed us to launch our games globally. We have our products in the UK, in Canada, in Australia.
— Alfred Mai, Founder & CEO of ASM Games
We actually sell on Amazon not just in the US but we’ve expanded with Amazon throughout the world. That’s been successful for us in terms of growing the business and getting our brand exposed to more people from different countries and different cultures.
— Alexander Fedorowicz, Founder & CEO of QRxLabs
At a glance: Selling in Amazon’s store
More than 60% of sales in Amazon’s store are from independent sellers - most of which are small and medium sized businesses
Since 2006, sellers have shipped over 80 billion items with Fulfillment by Amazon
Independent sellers in the U.S. averaged more than $290,000 in annual sales in Amazon’s store
Independent sellers employed over 2 million people in the U.S.
Over the last 25 years, US-based independent sellers have exported more than 2 billion items globally across Amazon’s stores
More than 55,000 independent sellers generated over $1 million in sales in 2024
In 2024, over 9 billion items sold in Amazon’s store have arrived on the same or next day globally
Shipping with FBA cost 70% less per unit than comparable premium options offered by other major US carriers
Sellers in rural areas and small towns grew sales more than 30% year-over-year
