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Connecticut

Average annual sales
$275,000
In Connecticut, average annual sales per independent seller was more than $275,000.
Items sold
42 million
Independent sellers in Connecticut sold more than 42 million items in 2025.
Apr 9, 2024
Matt Beaudoin learned the art of tying nautical knots from his grandfather, who popularized the rope sailor bracelet in New England’s beach towns in the 1960s and 70s.

Today, Beaudoin’s company, Mystic Knotwork and its 17 employees produce a variety of nautical-themed crafts—all made by hand right in historic downtown Mystic.

Many customers purchase products from one of the company’s ecommerce channels. “Then,” shared Beaudoin, “when they’re touring New England, they stop by. The internet actually generates demand that brings people into our brick-and-mortar store.”
Mystic Knotwork | Mystic, CT
Thriving community
Amazon Handmade
Family-Owned Business
Community Impact
Omnichannel
Multi-Generational