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Average annual sales
$205,000
In Vermont, average annual sales per independent seller was more than $205,000.
Items sold
4 million
Independent sellers in Vermont sold more than 4 million items in 2024.
Cider company squeezes every penny’s worth of Amazon’s tools to build business
Chittenden, VT
Mountain Cider Company
The premier cider manufacturer located in Chittenden, Vermont, developed a shelf-stable product 30 years ago that restaurants and coffee shops love. It’s a wholesale business that works in bulk, but not in retail.

It meant that every time a new wholesale customer would ask, “Where can I try your product,” Gormly was forced to make a box, fill a pint and ship it off—a process that took time and money. One day, it didn’t add up.