Wyoming_Smile.png
Average annual sales
$160,000
In Wyoming, average annual sales per independent seller was more than $160,000.
Items sold
16 million
Independent sellers in Wyoming sold more than 16 million items in 2024.
Maven reaches record-breaking six-figure sales in 48 hours with Amazon
Lander, WY
Maven
In rural Wyoming, three friends have transformed their love of the great outdoors into a highly successful, multimillion-dollar enterprise. Maven, an outdoor equipment company that produces high-quality, adaptable optics for, and by, “the modern outdoorsman” has grown to $10 million in annual sales.

With 22 employees based in rural Lander, total sales have grown by roughly 20% year over year since its founding—a number cofounder Mike Lilygren says was fueled in part by his team’s decision to tap Amazon after years of selling directly to consumers.