This is Small Business, an award-winning Amazon podcast, is back with season four. Hosted by Amazon producer Andrea Marquez, the podcast is delivered through the unique perspective of a curious millennial trying to figure out what it takes to be a successful small business owner.
Last year, This is Small Business won two industry awards through telling the stories of nearly 100 business owners, many of whom sell with Amazon. The podcast is ranked consistently in the top 10 in business on Apple podcasts.
The fourth season of This is Small Business is pulling back the curtain on pivotal moments in the journey to success for entrepreneurs across the U.S. Each new episode focuses on the most pressing challenges businesses have faced, and how they learned from—and conquered—them on their path to scaling up. Listeners will learn from real-world experiences shared by industry experts.
In 2024, This is Small Business will address the hottest topics raised by today’s aspiring entrepreneurs, including:
· How to use social media to scale your business
· How to find your ideal price point
· How to know when you’re ready to launch your product, and more.
In Episode One, meet Harlem Candle Company CEO Teri Johnson, a travel and lifestyle expert whose hand-poured scented candles are inspired by the richness of the Harlem Renaissance. Teri opens up about her journey of building a brand that people want to talk about, share, and celebrate.
“Storytelling is everything about the candle,” says Teri, adding that the Harlem Candle Company is the manifestation of her love affair with fragrance, jazz, and Harlem. “People connect to it and they can feel it.”
Episode Two dives into how social media can help entrepreneurs connect with audiences authentically and foster meaningful growth. It features Sahra Nguyen, founder and CEO of Nguyen Coffee Supply, a people-centered coffee company dedicated to lifting up stories of the global grind through Vietnamese coffee.
Sahra explains her strategy for understanding the social content that draws her audiences in, and which content performs best on each platform. Listeners will also hear from Miss Excel CEO Kat Norton, who went viral on social media and used her online presence to launch a lucrative career. Kat digs deeper into how to keep up with trends and how to plan content efficiently.
New episodes of This is Small Business drop every two weeks.
